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Article: How much does it cost to build a Shopify app: everything you need to know

How much does it cost to build a Shopify app: everything you need to know

Posted: 05 Dec 2025

Wondering how much it costs to build a Shopify app? A simple Shopify app will set you back $5,000 to $15,000. More sophisticated applications can cost anywhere from $30,000 to over $100,000.

 

Your app's complexity and features substantially impact the price. You can build a basic app for as little as $5,000. Apps with more features and integrations typically range from $5,000 to $50,000. Public apps built in the USA cost between $8,000 and $60,000, with developers charging $100 to $300+ per hour.

 

Development time plays a crucial role in determining the final cost. Simple apps need minimal resources, while complex ones require more time and effort. On top of that, creating an engaging mobile experience for Shopify users means you'll need to invest more.

 

This piece will help you understand different cost brackets for Shopify app development. You'll learn about the factors that affect pricing, available hiring models, and smart ways to manage your budget. Let's take a closer look at Shopify app development cost estimates for 2025 and beyond.



 

Shopify App Development Cost by App Type

 

Shopify app development costs can swing wildly based on what you want to build. These apps come in three categories, each with its own price tag. Let's look at what you might pay for each type.


 

Simple Apps: $3,000 – $10,000

 

Simple Shopify apps do one job well with just the essential features. These starter apps solve specific problems without complex logic or too many connections.

 

A simple Shopify app costs between $3,000 and $10,000 to build. You'll find apps like:

 

  • Product tag editors
  • Simple shipping rule tools
  • Order tag automation
  • Feedback collection forms
  • Simple rating tools

 

To cite an instance, a product rating tool costs about $5,000 to build. These apps take about 1 month to develop. They work great for store owners who want quick fixes for specific issues.

 

Developers say these apps work with simple merchant settings, clean UI design, and maybe even a single API connection. They give businesses an affordable way to enter the app market.


 

Mid-Level Apps: $10,000 – $30,000

 

Apps with more features come with a bigger price tag. Mid-level apps usually cost between $10,000 and $30,000. Building these apps takes about 3 months.

 

Mid-range apps include inventory systems, product configurators, tiered pricing tools, and simple subscription engines. Custom dashboards, background workers, webhooks, and settings you can change are common features.

 

These apps often work with popular third-party services. Think of subscription managers or CRM sync tools as typical examples. Growing Shopify stores love these apps because they balance features and cost.


 

Complex Apps: $30,000 – $100,000+

 

Complex apps sit at the top of Shopify app development. These powerful tools cost between $30,000 and $100,000+. It takes 6+ months to build them.

 

Advanced apps include:

 

  • AI-powered personalization engines
  • Marketplace tools
  • ERP integration systems
  • Multi-vendor functionality
  • Live synchronization with external platforms

 

These enterprise tools cost more because they use multi-tenant architecture, AI/ML integrations, multiple API connections, high-security protocols, and handle lots of data. Big businesses with specific needs usually invest in these apps.

 

An inventory management app that connects multiple sales channels might cost over $50,000. Enterprise apps can run from $40,000 to $150,000+.

 

Industry data shows these complex apps take 3-9+ months to finish. This is a big deal as it means that they cost more but deliver huge value through automation, integration, and advanced features.

 

Development time directly affects the final cost. Complex apps take more time from skilled developers. They also need regular updates, which adds to the overall cost.

 

Mobile app development costs even more. A simple Shopify mobile app with standard features like product browsing, user accounts, and checkout runs between $40,000 and $100,000. Native development (iOS/Android) costs 50-70% more than cross-platform solutions.



 

Development Phases and Their Cost Impact

 

A closer look at the Shopify app development process shows how each phase adds to the final cost. This breakdown will help you plan your budget and spot areas where costs might change.


 

Planning and Research: $500 – $2,000

 

Your project's foundation starts with the discovery phase. This first stage usually costs between $500 and $2,000. Developers look at:

 

  • Product vision and merchant workflow
  • Data flows and expected volume
  • API and integration requirements
  • Hosting infrastructure needs


 

UI/UX Design: $1,000 – $5,000

 

Shopify app design costs range from $1,000 to $5,000, based on how complex the app is. A well-designed app keeps users happy and coming back.

 

Good design goes beyond looks, it creates smooth buying paths and keeps users active. Complex eCommerce apps might need over 400 hours of design work, pushing costs above $20,000.

 

The design's complexity affects both development time and cost. Simple interfaces with basic navigation cost less, but custom animations or interactive features can drive up the price by a lot.


 

Core Development: $5,000 – $25,000

 

Core development takes up much of your budget, usually between $5,000 and $25,000. This stage covers:

 

  • Building the app architecture
  • Implementing core functionality
  • Creating administrative interfaces
  • Setting up authentication systems
  • Establishing data synchronization

 

Development hours vary based on complexity. Simple apps need 100-200 hours, while complex ones might take 200-300+ hours. Your choice of developer affects this cost too, North American developers charge between $100-$250 per hour.


 

Testing and QA: 10%–15% of Total Cost

 

Quality assurance is not optional. Most experts say you should set aside 10-15% of your development budget for testing. In spite of that, some sources put this number at 15-25%.

 

Good testing prevents expensive problems after launch. Fixing critical bugs after release costs 10-100 times more than catching them during development.

 

Testing covers:

 

  1. Functional testing
  2. Performance evaluation
  3. Security assessment
  4. Compatibility checks across devices

 

Not setting aside enough for QA is a quick way to blow your budget. The best approach adds 25% extra to your QA budget from the start.


 

App Store Submission: Free but Takes Time

 

Submitting to the Shopify App Store costs nothing but needs time. The process involves:

 

  • Meeting Shopify's technical requirements
  • Preparing marketing materials
  • Addressing compliance issues
  • Responding to reviewer feedback

 

While there's no fee, you might need professional help. Many development packages include submission and compliance support, which saves time and headaches.

 

The process can take days or weeks if your app gets rejected for metadata issues or design problems. New submissions face extra scrutiny, so good preparation matters.

 

Each phase plays its part in the total cost of your Shopify app. Planning for these stages helps create realistic budgets and timelines. This leads to smoother development without surprise costs.



 

Key Factors That Influence Shopify App Development Cost

 

Your Shopify app development cost depends on several key elements. A clear understanding of these factors helps you estimate your project budget accurately.


 

Feature Set and Functional Scope

 

The features' complexity and scope are the main factors that drive your Shopify app's cost. A simple app with basic functions like product feedback forms or customer review tools costs between $5,000 and $10,000. Complex apps with extensive features, advanced algorithms, or unique functionality can cost $20,000 to $100,000 or more.

 

Features follow this pattern based on complexity:

 

  • Low complexity features: Simple utility tools like bulk-editing product tags or custom banner managers take fewer hours to develop
  • Medium complexity features: Product bundle builders or tiered discount systems sit in the middle range
  • High complexity features: Enterprise-grade functions like live ERP synchronization or AI-driven recommendation engines come at premium prices


 

Design Complexity and Responsiveness

 

App design prices vary from simple to detailed, with different price points. A UI/UX designer's fees range between $1,000 and $10,000, based on their experience and the design's complexity.

 

Design complexity comes in these options:

Basic UI: Shopify's standard Polaris design system provides a clean, functional look that works great for internal apps. This choice costs less but still looks professional.

 

Custom UI/UX: Brand-matched interfaces with dedicated designers involve wireframing, prototyping, and user testing. This path takes longer but creates better user experiences.

 

Your app's cost increases with branded designs, user interfaces, and experience elements. Apps that must work smoothly across multiple devices take extra testing and optimization.


 

Third-Party API Integrations

 

External system connections can push development costs higher. Integration complexity changes based on the systems:

 

  • Simple API integration: Services with good documentation and modern APIs (like Mailchimp or Klaviyo) cost less to integrate
  • Complex integration: Enterprise systems like NetSuite, Salesforce, or Microsoft Dynamics take middleware layers, complex data mapping, and live synchronization
  • Data flow direction affects costs too. One-way integration sending data from platform A to platform B costs less than two-way integration that must handle data going both ways and resolve conflicts.

 

More integration points mean more development time and testing. Some integrations also come with ongoing API costs that add to your total ownership expenses.


 

Hosting and Infrastructure Requirements

 

Your infrastructure choices affect both initial and running costs. Web hosting usually costs $20 to $500+ monthly, depending on:

 

  1. Traffic volume and expected growth
  2. Storage requirements
  3. Bandwidth usage
  4. Processing power needed

 

Cloud hosting gives you flexibility but costs more as your app grows. Plans with their own RAM and CPU resources cost more than shared hosting. Server location matters too - places like Tokyo or New York City might charge more due to operating costs and high demand.

 

After launch, you'll spend about 10-20% of your initial development costs yearly on infrastructure. Good infrastructure planning helps avoid costly moves later.



 

Cost Differences Between Public, Private, and Custom Apps

 

Your investment level depends on the type of Shopify app you choose. Each category has its own purpose and price range.


 

Public Apps: $5,000 – $20,000

 

You'll find public apps in the Shopify App Store where they serve multiple merchants. These apps go through strict review processes and need a strong infrastructure to handle many users at once.

 

Public app development costs between $5,000 and $20,000, and most projects fall between $15,000 to $35,000 based on how complex they are. You can expect development to take 4-14 weeks.

 

Here's what your money pays for with public apps:

 

  • Multi-tenant architecture that handles multiple users
  • Compliance with Shopify's review process
  • User onboarding systems
  • Dedicated support infrastructure

 

Public apps use different pricing models like free, freemium, or subscription-based approaches. Simple tools like product badge apps or basic shipping rule apps start at $8,000. Mid-level applications such as subscription managers or review systems cost about $15,000-$35,000.

 

Public apps need more money upfront but can make ongoing revenue as multiple users pay for your solution.


 

Private Apps: $10,000 – $30,000

 

Private apps work only in one Shopify store. You won't find these solutions in the Shopify App Store. They tackle specific business needs without dealing with multiple merchant support.

 

Private app development typically costs between $10,000 and $30,000, though some might start at $5,000. These apps take less time to develop than public apps because they skip the Shopify review process.

 

Your private app investment covers:

 

  • Custom functionality for your store
  • Direct integration with your systems
  • An efficient development process
  • Merchant-specific dashboards and settings

 

Private apps don't generate subscription revenue but add value through better operations. You'll need to budget for yearly maintenance, about 15-20% of what you spent on development.


 

Custom Apps: $25,000 – $100,000+

 

Custom apps sit at the top tier of Shopify development. Developers build these from scratch to meet specific business needs.

 

Custom app development costs range from $25,000 to $100,000+. Complex enterprise solutions might reach $200,000. Most projects take 4-6 months or longer.

 

These factors push custom app costs higher:

 

  • Ground-up architecture development
  • Extensive customization options
  • Complex third-party integrations
  • Advanced AI or machine learning components
  • Enterprise-level security requirements

 

Custom apps shine when unique business processes need attention. To cite an instance, see AI-driven personalization engines or multi-vendor marketplace platforms.

 

The price differences make sense when you look at use cases. Basic apps at $5,000-$15,000 handle simple tasks like loyalty programs or API connections. Mid-tier apps ($10,000-$30,000) might include custom analytics dashboards or subscription systems. Complex custom solutions ($40,000-$100,000+) offer advanced features like AI personalization or complete marketplace infrastructures.

 

Budget for yearly maintenance costs of 15-20% on top of development. A $50,000 app needs about $7,500-$10,000 yearly for upkeep.

 

Your choice of app type depends on your business goals, budget, and specific needs. Each category has its advantages based on whether you want cost efficiency, revenue potential, or specialized features.



 

Developer Hiring Models and Their Cost Implications

 

Your choice of developers for your Shopify app will shape both the cost and success of your project. Let's take a closer look at three ways to hire developers and what they'll cost you.


 

Freelancers: $30 – $80/hour

 

Freelance developers are the most affordable option for Shopify app development. Mid-level freelancers charge $30 to $80 per hour. Junior developers might ask for $15-$25 hourly. The most experienced Shopify experts can charge $120-$180 per hour.

 

Location plays a big role in what freelancers charge:

 

  • North America/Western Europe: $100-$150/hour
  • Eastern Europe: $40-$60/hour
  • Asia: $20-$45/hour
  • Latin America: $25-$60/hour

 

Simple projects with clear requirements work best with freelancers. You get flexibility and direct communication without agency overhead costs. But there are some drawbacks. As one expert puts it, "While you can find developers for $50/hour, you are taking on a massive project management burden".

 

It's worth mentioning that freelancers might save you money upfront but could struggle with complex projects that need multiple skills. Fixed-price projects with freelancers usually cost between $300 and $15,000, based on what you need.


 

In-House Developers: $60,000+/year

 

Building your own development team gives you full control but needs serious investment. Shopify developers earn at least $60,000 yearly. Here's what they make in different countries:

 

  • United States: $95,000 ($49.50/hour equivalent)
  • Canada: $80,000 ($41.70/hour equivalent)
  • United Kingdom: $70,000 ($36.45/hour equivalent)
  • Germany: $65,000 ($33.85/hour equivalent)
  • India: $14,400 ($7.50/hour equivalent)

 

In-house teams bring these benefits:

 

  • Full control over development processes
  • Better value for ongoing projects
  • Natural fit with company's goals and culture

 

The real cost goes beyond the base salary. Benefits, taxes, hardware, and paid leave add 20-30% to your total investment. Mobile app development teams cost $200,000 to $400,000+ yearly.


 

Agencies: $100 – $200/hour

 

Agencies charge more but deliver complete service packages. Their rates run from $100 to $200 per hour, varying by region:

 

  • United States: $100-$250+ per hour
  • Canada: $90-$220 per hour
  • United Kingdom: $90-$200 per hour
  • Germany: $85-$190 per hour

 

Higher agency costs come with better organization and diverse expertise. "Agencies provide better-organized and dedicated development teams with different fields of expertise". They handle project management, quality assurance, and regular updates, tasks that would otherwise need extra staff or effort.

 

Agencies might quote $5,000 to $50,000+ for Shopify app development projects. Top agencies building custom mobile apps may charge $200,000 to $500,000+ for premium solutions.

 

Your choice between these options depends on what you need and can afford. Think about:

 

  • Project size and timeline
  • Your team's management capacity
  • Future support needs
  • Required technical skills



 

Ongoing Costs After Launch

 

Your Shopify app development marks the start of a long-term investment. The app needs constant attention and resources after launch to stay relevant, secure, and profitable. These post-launch costs are vital when calculating total ownership expenses.


 

Maintenance and Updates: $500 – $5,000/year

 

Industry standards suggest setting aside 15-20% of your original development cost for annual maintenance. This investment ensures your app runs smoothly as Shopify updates its platform and APIs.

 

Annual maintenance covers:

 

  • Regular security patches and updates
  • Bug fixes and performance optimization
  • Compatibility updates with Shopify's changing platform
  • Technical debt management

 

To name just one example, see how a $10,000 app needs about $1,500-$2,000 yearly for proper upkeep. Apps with custom features naturally need higher maintenance budgets, up to $5,000 annually.


 

Marketing and Promotion: $1,000 – $10,000/year

 

Standing out among thousands of competitors requires strategic promotion for public apps. Marketing budgets typically range from $1,000 to $10,000 annually, depending on growth targets and chosen channels.

 

Popular marketing approaches include:

 

  • SEO optimization services: $500-$2,000 monthly
  • Social media advertising: $0.50-$2.00 per click
  • Content marketing via industry blogs and forums
  • Shopify App Store advertising to boost visibility

 

Experts suggest allocating 5-10% of your revenue toward marketing efforts. Growing apps can work with budgets between $500-$2,000+ monthly to gain visibility without overspending.

 

Note that marketing costs rise when expanding into new territories or targeting competitive keywords. Small apps can start with minimal spending and scale up as revenue grows.


 

Customer Support and Bug Fixes

 

Your app's reputation and retention rates depend heavily on quality customer support. Live chat tools cost $20-$50 monthly per agent. Staff training adds $500-$2,000 annually per employee.

 

Support costs grow with your user base:

 

  • Software isn't perfect, so you'll need a quick bug-fixing strategy despite thorough testing. Regular performance audits and compliance checks should be part of your ongoing budget.
  • Support needs change dramatically with scale, what works for 10 monthly users won't suffice for 1,000. Larger operations might spend $50,000-$200,000+ yearly for detailed support centers.
  • Poor support creates hidden costs through lost sales and higher customer acquisition expenses. Keeping existing customers costs less than finding new ones.
  • Public apps on the Shopify store must factor in Shopify's revenue share from app sales or subscriptions. This percentage affects your profitability based on your pricing model.

 

A solid plan for these ongoing expenses helps create sustainable, profitable apps instead of budget-draining projects that struggle after launch.



 

How to Estimate Your Shopify App Development Budget

 

You need practical estimation methods to calculate your Shopify app development spending. The right approach helps create an accurate budget and prevents financial surprises during your project.


 

Development Hours × Hourly Rate + Additional Expenses

 

A simple formula helps estimate Shopify app development cost:

 

  • Shopify app development cost = Development hours × Hourly rate + Additional expenses
  • A simple app needing 100 development hours at $50 per hour would cost $5,000 for development alone. This gives you a starting point, though additional expenses typically add 10-20% to this figure.

 

Development hours vary based on complexity:

 

  • Simple apps: 100-200 hours
  • Medium complexity: 200-300 hours
  • Complex apps: 300+ hours

 

Your chosen development partner affects hourly rates:

 

  • North American developers: $100-$250/hour
  • Eastern European developers: $40-$60/hour
  • Asian developers: $20-$45/hour

 

You'll need to account for additional expenses:

 

  • Hosting (from $20-$500/month)
  • SSL certificates ($0-$1,000/year)
  • Third-party API subscriptions
  • Marketing activities ($1,000-$5,000/month)

 

These figures represent the 2025 market rates, as Shopify app development cost estimates change yearly.


 

Using Shopify App Development Cost Estimators

 

Development agencies provide free calculators to help estimate your Shopify app development costs. These tools ask about:

 

  1. App type (public, private, custom)
  2. Feature complexity
  3. Design requirements
  4. Integration needs
  5. Timeline constraints

 

These calculators give quick estimates and serve as conversation starters for detailed discussions. Professional agencies follow up with a discovery phase that costs between $500-$2,000. This phase looks at:

 

  • Product vision and merchant workflow
  • Data flows and expected volume
  • API and integration requirements
  • Hosting infrastructure needs

 

Agencies can determine your project's cost more accurately after this exploration.


 

Breaking Down Costs by Milestones

 

Your budget divided by project milestones offers better financial control and clearer progress tracking.

 

Typical Shopify app development milestones include:

 

Discovery & Planning (5-10% of budget)

 

  • Requirements gathering
  • Technical architecture design
  • Project roadmap creation

 

Design Phase (10-20% of budget)

 

  • UI/UX wireframing
  • Interactive prototypes
  • Design approval

 

Core Development (40-60% of budget)

 

  • Front-end development
  • Back-end functionality
  • API integrations

 

Testing & QA (10-15% of budget)

 

  • Functional testing
  • Security testing
  • Performance optimization

 

Launch & Deployment (5-10% of budget)

 

  • Shopify App Store submission
  • Initial marketing activities
  • Analytics setup

 

A $30,000 mid-complexity app might allocate $3,000 to planning, $6,000 to design, $15,000 to core development, $3,000 to testing, and $3,000 to launch activities.

 

Proper budget estimation prevents scope creep, the gradual expansion of features that can quietly inflate your project's cost beyond original projections.



 

Tips to Reduce Shopify App Development Cost in 2026

 

Looking to reduce your Shopify app development costs without compromising quality? Here are some budget-friendly strategies you can use for your 2026 app projects.


 

Start with an MVP

 

An MVP (Minimum Viable Product) can significantly reduce your original investment. About 72% of startups choose this path before building a complete app. Your MVP should test your core idea with minimal resources. This lets you collect real user feedback before you commit to a full build.

 

Your Shopify app MVP should target "early adopters" - users who love trying new tools first. This strategy helps you verify your concept quickly and can save thousands in development costs. You'll build exactly what users need instead of spending money on a feature-heavy product that might miss the mark.


 

Use Pre-built Components and SDKs

 

Shopify's Polaris design system comes with pre-built UI components that merge directly into your applications. These ready-made elements save time and money:

 

  • Form components like TextField, Checkbox, and Select create user-friendly interfaces
  • Navigation components stay consistent with Shopify's design patterns
  • Interaction elements include Button, Toast, Modal, and Banner

 

These pre-built components eliminate the need to start from scratch, which often leads to collateral damage and higher costs. Each component includes built-in accessibility features that save development hours.


 

Outsource to Cost-Effective Regions

 

Location plays a big role in development costs. Latin American developers provide quality work at budget-friendly rates:

 

  • Junior Shopify Developer: $30,000-$42,000/year
  • Mid-level: $42,000-$54,000/year
  • Senior: $54,000-$66,000/year

 

US rates run from $75,000 to $145,000 yearly, making the savings obvious. You can cut costs by up to 70% through outsourcing.


 

Limit Initial Features to Core Use Cases

 

Your app shouldn't have extra features that only make it slow and unstable. Create a focused list of essential features and prioritize them. This approach keeps your MVP user-focused while managing costs.

 

Track retention rates, user engagement, and time spent after launch. This evidence-based strategy helps you grow strategically by adding features users actually want. You won't waste resources on features nobody uses.



 

Conclusion

 

The cost of building a Shopify app depends on several factors you should think about before starting your project. This piece explores how prices vary based on complexity - from $3,000 for simple tools to over $100,000 for sophisticated systems. Your budget will without doubt shape which path you take.

 

Understanding different development phases helps predict expenses better. The planning stage costs $500-$2,000 and sets essential foundations. Design, development, testing, and submission each add their own financial components to your project.

 

Your choice between public, private, or custom apps affects your investment substantially. Public apps have lower upfront costs but need ongoing marketing expenses. Private apps serve your business's specific needs without multi-tenant architecture overhead. Custom solutions come at premium prices but deliver exactly what your business needs.

 

The developer's choice matters as much as the app itself. Freelancers provide economical solutions at $30-$80 per hour, while agencies offer detailed expertise at $100-$200 hourly. Your hiring choice should match your budget limits and technical needs.

 

Launch day starts your financial commitment rather than ending it. Annual maintenance costs typically run 15-20% of your original development investment. Support and marketing expenses grow with your user base.

 

You can reduce costs while maintaining quality by starting with an MVP that focuses on core features. This lets you test your concept before investing in a fully-featured application. Shopify's Polaris system components can reduce development hours.

 

Mobile app development companies like Appello create custom mobile apps that work with your Shopify ecosystem, giving you another way to grow your business. They build both iOS and Android mobile applications.

 

Your Shopify app development experience needs careful financial planning from concept through maintenance. The information in this piece helps you make better decisions about your app development budget, timeline, and scope. The right approach matches your current budget with your future business goals, creating an app that serves your needs effectively.

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